Zhongshan City, Guangdong Province, export LED lighting industry is looking forward to brand leadership

　After more than 30 years of development, the lighting industry in Zhongshan, Guangdong Province has formed a highly influential industry in the country and even the world, and the area of Guzhen, Xiaolan and Henglan has formed a lighting industry cluster of more than 100 billion yuan. Guzhen Town, Zhongshan City, is known as the "Lighting Capital of China", with an annual output value of about 24 billion yuan and more than 300,000 employees. Guzhen has the world's best lighting display platform and occupies the highest end of the industry. With an exhibition area of more than 1 million square meters, Guzhen Spring Lighting Fair is known as "the largest lighting exhibition in the Asia-Pacific region". Guzhen has become one of the world's professional lighting markets, the largest professional lighting production base and wholesale market in China, and the world's largest professional lighting market. The products are sold to more than 100 countries and regions in the world. The town has 26,000 industrial and commercial enterprises of lighting and its accessories, including 8,960 lighting merchants. There are 2 well-known trademarks in China, 7 famous brand products in

 

 

Guangdong Province, and 16 famous trademarks in Guangdong Province. Guzhen lighting industry accounts for more than 70% of the national market share. In 2016, Zhongshan City's local trade export lighting products are about 1.3 billion to 1.5 billion US dollars, and the export products are mainly commercial lighting, civil lighting, engineering lighting, outdoor lighting, etc., accounting for 8% of the country's exports and more than 20% of Guangdong Province, not only selling well throughout the country, but also exported to more than 130 countries in Southeast Asia, Japan, the United States and Europe, as well as Hong Kong, Macao and Taiwan, enjoying great popularity and reputation.

 

In recent years, with the narrowing of the gap between key technologies and international level in the field of semiconductor lighting in China, in 2015, the first prize of the National Technological Invention Award "Silicon Substrate High Luminous Efficiency Ga N-based Blue Light-emitting Diode", which took the lead in realizing the industrialization of silicon substrate LED in the world and opened up the third route of international semiconductor lighting technology. According to the "China Phase-out of Incandescent Lamps Roadmap", China has made it clear that from October 2012, it will gradually ban the import and sale of incandescent lamps for general lighting in stages according to the power size. At present, with the gradual implementation of the "ban on white" in developed countries such as Europe and the United States, the export LED lighting market continues to expand, and the demand for LED lighting worldwide is growing rapidly. As China's main export LED lighting product production base, the rapid upgrading of LED lighting technology has brought about a rapid decline in product prices, and the innovation in the field of LED lighting applications has been at the forefront of the industry, and has quickly swept the whole industry, resulting in the rapid withdrawal of incandescent bulbs and energy-saving lamps from the historical stage.

 

According to incomplete statistics, the current LED lighting technology has been used in more than 90% of the lighting products in Zhongshan, forming a lighting export industry with LED lighting products as the main body. As a strategic emerging industry supported and cultivated by the state, it has become very necessary and urgent to carry out research on the theme of further developing Zhongshan's export LED lighting industry under the constraints of traditional energy, environmental pollution and other factors.